I created a new Skillshare class on how to create an ad in InDesign. It contains layout, typography, Photoshop color modes, production to print or digital and output to pdf as well as packaging your files for the vendor. Here’s the link if you’re interested. It covers the basics of a few InDesign tools, geared mostly for beginning Designs, but an entrepreneur could also use it to produce a simple ad for print or digital use. Materials are provided for practice, but you could also use your own images, copy and logo to produce the ad. If create ads, you might find these charts helpful. One chart converts fractions to decimals and the other converts inches to picas to points.
We lost an amazing Graphic Designer this week.
For the complete article, go to GDUSA. She wrote a very interesting blog post on the GDUSA web site in regards to the act of doodling. She believed it was a form of creative meditation and necessary to arrive at ideas that otherwise may not have surfaced. Research has found that doodling can help you retain 29% of what’s going on in the meeting or conference call. Doodling can turn into these beautiful book covers shown below. To read the complete blog post go the GDUSA.
2 Days Left for Free Goods of the Week
Download from Creative Market.
8 Handpainted Textures now available on Creative Market for $8.
Hand Painted Splatter Texture
Licensing Agreement: Feel free to use for ads, web design, publication design, marketing materials, flyers, business cards, poster or other client or personal projects for back ground texture or fills. You may not resell as a digital file product, product design or use in any licensing product.
Skillshare has revised their terms. Instead of 3 months Premium Membership for $.99, you can get 1 month FREE. If you’ve been thinking about learning how to create hand lettering or watercolor, you should check it out, there’s some great content with awesome teachers. In fact it’s addictive.
Free Font and Art
Here are the free assets for this week from Creative Market.
Master Designer Paula Scher
Have you heard of Skillshare? It’s an education platform filled with classes. There are over 12,000 Skillshare classes available. They are comprised of short videos and each class walks you through a skill to create a finished project. The classes range from sketching, to painting and how to use Photoshop. You subscribe on a monthly basis. It’s very inexpensive for the great content you can access. There’s a very interesting class by Paula Scher, a partner at Pentagram. She teaches you about brand identity, designing logos and she walks you through her thought process for a project. She talks about her experience and how she got to where she is today. I found it fascinating when she described the Pentagram business model. What a fun place to work! How wonderful to get feedback from her on your project. I highly recommend it.
There are many many other classes to take, you can learn how to set up a WordPress site, how to create hand lettering, drawing, how to use the Adobe Creative Suite tools and much more.
If you use this link Skillshare you can get 3 months for 99 cents a month. Yes, I said 99 cents per month for 3 months. That’s a wealth of information for very little money. If you decide to keep subscribing after 3 months the price goes to $12 per month. Still a bargain if you ask me.
I hope you’ll check it out!